Not sure what the Breww Trade Store is? Check out this announcement, where you can see a quick overview, as well as screenshots of what your store will look like to your customers.
It’s free to set up your trade store and pricing is simple - we’ll charge just 1% commission on all sales made via the trade store. There’s no monthly or other fees.
To set up a Breww Trade Store, start by going to Settings in the main menu, then click Breww Trade Store settings. Get going by looking through the possible settings, and changing them as you please. You can customise things such as how your stock levels are shown, and if you want deliveries to be automatically scheduled then click on the Branding & content settings tab, where you can customise colours, fonts, and some of the text displayed on your trade store. Next, it’s time to select which products you’d like to show on your store. Click on the Products tab, then simply tick or untick the products as you wish. If you’d like to add special rules for different customers, such as minimum order values, click on the Customer-based rules tab.
When on a product’s page within Breww, click on the Breww Trade Store tab, to see a breakdown of that product’s listing on the trade store. When creating or editing a product/beer, you can add a trade store image, description and name override, if you’d like. Alias and derived beer products can also be added to the trade store.
For beer products (with the exception of mixed-packs), Breww will take the base images and description information from the beer itself. To set this up for the trade store, find the beer within Breww and use its edit button. An image can also be added directly to the product, which will be used in the basket and some other places where your customer has already chosen a specific product.
For non-beer products (such as merchandise), and mixed-packs, you can set the images and description of the product by editing the product itself in Breww.
In order to test out your own trade store, you’ll need to give yourself access. Start by clicking the View my trade store button in the top right of the settings page. Enter your account details, and submit the form. Go back to Breww, refresh the page, and you’ll then see a badge on the Customers section, denoting the access request. Click on Customers, then on the Trade store access requests tab, where you can accept the request. You’ll need to create a customer for your own staff access. Now you’ll be able to test out your new trade store, exactly how one of your own customers would.
You will be provided with a unique URL (website address) for your trade store. You can link to this from your website, and potential customers will be able to use the Request access button to ask you for access. They will be unable to see any of your products or prices until you have approved this request from within Breww.
In addition to allowing customers to request access, you can also easily invite existing customers to save them having to fill in their details. To do this, find the customer in Breww and click on the Breww Trade Store tab. There you’ll see an Invite someone button, where you can invite the customer by email and Breww will send them a special link that will allow them access to your trade store. From this tab on the customer’s page, you can also view the current basket contents of the customer, which is ideal if they call you with a question during their buying process.
As nobody can view your trade store without access being granted by you, you can start configuring the options & product descriptions/images, and test the entire process with your own account, to make sure you get everything looking how you want before you invite any of your customers.
Just getting started with Breww? Click here to visit the next guide, or Click here to return to the Getting started guide.
